BBQ Pro Shop
Director of Marketing
As the Director of marketing, I coordinate all marketing strategies for BBQ Pro Shop using Magento’s eCommerce platform and combine that with Google Ads and Analytics to provide insightful reports for optimization and growth. I administered new marketing campaigns using Google Ads and increased sales 500% in the first 60 days of going live. Part of my marketing strategy includes email marketing, which has seen great success as well. I have helped BBQ Pro Shop grow its consumer base and increase its retention rate of customers by more than 60%. I also work closely with third party integrated storage facilities to move inventory and reduce shipping rates along with delivery times.
Below you will see some examples of the marketing content I have produced for the business.
